Every piece is a quiet rebellion against fast fashion — and a mindful tribute to originality.

Untrend

We curate exclusively from original designer brands — no mass factories, no trend-churners, no general products that you can find everywhere.

New arrivals

Intentional fashion for intentional people

Shop now

ShoP NOW

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Wear what the world hasn’t caught up to yet.

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Elevated pieces for unconventional souls.

Cultured, NOT COMMON


UNTREND

ELEVATED, NOT EXPECTED


Featured products

SHOP ALL
Siren’s Echo necklace

Siren’s Echo necklace

Circuit Line Ear Cuff

Circuit Line Ear Cuff

Red leather snake ring

Red leather snake ring

Seaborn Wings Necklace

Seaborn Wings Necklace

Jellyfish seashell necklace

Jellyfish seashell necklace

Good luck pull tab necklace

Good luck pull tab necklace

Noir Frame Necklace

Noir Frame Necklace

Shirt and tie cap

Shirt and tie cap

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Untrend isn’t here to follow trends.
It’s here to celebrate those who don’t.
It’s here to remind you:
You are the trend.

Introducing

untrend

Untrend elevates global emerging designers — the ones creating what the mainstream market can’t even imagine.